ORO provides Dental Consumable Products and Wide Range of Handpieces. Located in Baner, Pune and few other locations spread across the country. Their main requirement was to acquire more clients.
To understand and know about the loopholes if any. Provide a strategic solution to achieve a long term goal
The research was done with the “Wings for Profit” process, which lasts usually for 4-6 weeks to understand the obvious emotional truth from their loyal consumers. The results concluded that Hygiene was the most important aspect for consumers to revisit a dentist and that’s what the consumer looked at.The theme suggested and ORO revolved around became of ‘No-infection-zone
Created increased trust value among their loyal customers which in return paved a way for new clients and retain more customers, therefore, increased their business and goodwill.